Tommy Jeans

Our role: Set designMoscow, Russia2021PhotographyRelated services: Set design

A model poses dynamically between curved translucent walls above a reflective floor.

The brief

Curves & reflections

Set design for a Tommy Jeans campaign in Moscow. Tall translucent curves and a reflective floor created an environment for movement and layered reflections.

Behind the set

Building the curves

Crew install tall curved translucent panels in a studio using a ladder and platform. — Installing the curved panels inside the studio.

The installed curved translucent walls before the campaign lighting and models. — The installed set before the campaign shot.

What we did

We arranged curved panels at different heights and overlapping positions to shape the camera’s view. The reflective floor extends both the models and the set below them.